E-liquids, also known as e-juices, are the liquid content used in e-cigarettes to create vapors. Unlike tobacco cigarettes, e-liquids release nicotine in the form of vapor, which makes them a safer substitute to tobacco products. E-liquids are usually made up of four components that include Vegetable Glycerin (VG), Propylene Glycol (PG), different flavors, and nicotine with varying strength levels.
PG and VG: The Key Base Components of e-Liquids
Major base components in e-liquids include propylene glycol and vegetable glycerin among others. Both the VG base and PG base e-liquids products are expected to witness steady growth in terms of demand over the next few years. The PG base components offer a stronger throat hit and flavor taste than the VG base. However, VG base can create more vapor than the former. People requiring a cooler vape and greater vapor production, without using complex vaporizers seem to prefer VG base liquids.
On the other hand, people who need intense flavor and taste over massive vapors or smoke prefer eliquids with higher PG contents. However, there is a wide range products that provides varying PG to VG ratios along with different flavors and nicotine levels. This factor is predicted to provide the PG and VG base segments with numerous growth opportunities over the next few years.
Market Overview
According to a recent research report made available by Radiant Insights, Inc.; the global e-liquids market is expected to witness a considerable growth at around 4.51% CAGR during the forecast years (from 2018 to 2023). In 2017, the overall market was valued at $27.76 million and is projected to reach a valuation of nearly $36.03 million by 2023. Key factor driving this growth is the increasing preference for e-smoking or e-cigarettes regarding their advantages over traditional tobacco products. Growing health consciousness among consumers has also augmented the overall product demand since the past few years. This is likely to further boost the market development.
Major companies in the market e-liquids are Halcyon Vapors; VMR Products LLC; Ripe Vapes; Dinner Lady FAM Ltd.; and Motley Brews LLC. New product development is the key strategies undertaken by many of these players to attract more customers. For example, Blu has added eight new flavors to its existing range of flavored e-liquid product portfolio. Among these liquids, Peach Passion, Vanilla Crème, Mint Chocolate, Green Apple, Tropic Tonic, and Berry Swirl flavors are available in 10ml bottles and with 0% and 0.8% nicotine strengths. Remaining flavors, Polar Mint and Caramel Café, are available with 1.6% nicotine strength.
Browse full research report at : www.goo.gl/VcPxsD
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