Craft beer is a variant of beer that is made by a brewery that is small, traditional, and independent. It is usually produced in small quantities in microbreweries and regional craft breweries. Changing lifestyles are encouraging consumption of craft beer is resulting in an increase in the number of microbreweries worldwide.
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| Craft Beer Market |
In-Depth research report on Craft Beer Market : www.goo.gl/sJwV1V
Higher Alcohol Content Keeps Demand for Ales Strong
Craft beer can be broadly classified into ales and lagers. Demand for ale beer is likely to remain high through 2022. Ales are generally fruitier and contain higher alcoholic content. They are considered to be one of the oldest beverages produced by humans and thus, high awareness regarding their presence is contributing to the growth of the segment. Some of the popular styles of ales are pale ale, stout, amber ale, India pale ale (IPA), and Belgian pale ale. Surging demand for IPA in cold countries is supporting the growth of the segment. Availability of ales in several exotic flavors is also fueling their demand.
Generally, lagers undergo longer aging process and thus, they have a refreshing and crisp taste with a smooth finish. They have lower alcoholic content and are easier to drink. Spiraling demand for drinks with low alcohol by volume is escalating the demand for lagers worldwide. Moreover, several companies are coming up with new flavors of lagers, which is expected to stir up the demand. For instance, in December 2017, Taco Bell announced its partnership with Four Sons Brewing to produce a Mexican-style amber lager.
Market Insights
Increasing number of microbreweries is leading to greater employment generation, thus having a positive influence on a country’s economic development. Thus, governments of countries such as New Zealand, Australia, Mexico, U.K., Belgium, and China are promoting the production of craft beer and development of new microbreweries. According to a report added by Radiant Insights, Inc.; this is providing a fillip to the global craft beer market. Advent of new and innovative flavors coupled with growing awareness regarding the availability of a large variety of styles and flavors of craft beer can stoke the growth of the market.
Europe is expected to be a key revenue contributor in the global market owing to the soaring demand for flavored brews. Some of the prominent companies operating in the market are The Boston Beer Company, New Belgium Brewing Company, Deschutes Brewery, Lagunitas Brewing Company, and D.G. Yuengling and Son.
Craft beer can be broadly classified into ales and lagers. Demand for ale beer is likely to remain high through 2022. Ales are generally fruitier and contain higher alcoholic content. They are considered to be one of the oldest beverages produced by humans and thus, high awareness regarding their presence is contributing to the growth of the segment. Some of the popular styles of ales are pale ale, stout, amber ale, India pale ale (IPA), and Belgian pale ale. Surging demand for IPA in cold countries is supporting the growth of the segment. Availability of ales in several exotic flavors is also fueling their demand.
Generally, lagers undergo longer aging process and thus, they have a refreshing and crisp taste with a smooth finish. They have lower alcoholic content and are easier to drink. Spiraling demand for drinks with low alcohol by volume is escalating the demand for lagers worldwide. Moreover, several companies are coming up with new flavors of lagers, which is expected to stir up the demand. For instance, in December 2017, Taco Bell announced its partnership with Four Sons Brewing to produce a Mexican-style amber lager.
Market Insights
Increasing number of microbreweries is leading to greater employment generation, thus having a positive influence on a country’s economic development. Thus, governments of countries such as New Zealand, Australia, Mexico, U.K., Belgium, and China are promoting the production of craft beer and development of new microbreweries. According to a report added by Radiant Insights, Inc.; this is providing a fillip to the global craft beer market. Advent of new and innovative flavors coupled with growing awareness regarding the availability of a large variety of styles and flavors of craft beer can stoke the growth of the market.
Europe is expected to be a key revenue contributor in the global market owing to the soaring demand for flavored brews. Some of the prominent companies operating in the market are The Boston Beer Company, New Belgium Brewing Company, Deschutes Brewery, Lagunitas Brewing Company, and D.G. Yuengling and Son.
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