Medical Aesthetic Devices Make Non-invasive Treatments Possible

The high emphasis on physical appearance has created the need for non-invasive procedures. Medical aesthetic device manufacturers aim to cater to this need and create their own niche in the healthcare industry.

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Changing Physical Appearance W/o Major Surgery

Medical aesthetic devices can surgically alter a person’s appearance according to the needs. They assist in eliminating scars, blemishes, moles, and wrinkles. As per the International Society of Aesthetic Plastic Surgery (ISPAS), labiaplasty garnered the biggest demand in 2016, followed by lower and upper body lifts.

Women were the biggest consumers of cosmetic procedures compared to men in 2016. However, procedures like hair transplant, eyelid surgery, liposuction, rhinoplasty, and gynecomastia witnessed significant demand from men. Innovations in laser technology have allowed manufacturers to create better products befitting their consumer needs.

Most Popular Treatments

According to a survey by the American Society for Dermatologic Surgery (ASDS) in 2015, radiofrequency treatments were in popular demand to treat skin sagging and wrinkles. Micro-focused ultrasound (MFU) is gaining prominence among the U.S. based consumers due to its ability to lift skins in the face and neck. It has been highly effective in skin lightening.

The Ulthera system by Merz uses micro-focused ultrasound with visualization (MFU-V) to remove wrinkles under the eyebrow and neck. The energy emitted by this device causes the collagen fibers to contract and stimulate fresh new skin cells. The Pelleve Wrinkle Reduction System is a new product that can remove wrinkles and fine lines restore skin from any kind of damage.

Market Outlook

The United States medical aesthetic devices market is expected to attain immense revenue by 2022, according to the findings of a report available on Radiant Insights, Inc. It is predicted to exhibit a high CAGR over the forecast period (2016 to 2022). The popularity of minimally invasive surgeries and increasing expendable incomes of the U.S. consumers may drive the market in the forthcoming years.

The aesthetic laser and energy devices may expand at a steady rate due to rising demand for anti-aging procedures from the geriatric populace. The skin tightening and body contouring devices segment is anticipated a windfall due to the capacity of these devices to treat skin sagging. Prominent market players include Allergan, Plc; Alma Lasers; Galderma S.A.; and Solta Medical, Inc.

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